Martial Arts Livestreaming

The ability to influence an entire industry single-handedly is the hallmark of a legend in their respective field. Figures like Jordan, Kobe, and LeBron in the NBA are such legends, simply put, the influence of a superstar can elevate the entire industry’s level of attention.

Currently, Wu Li’s popularity and reputation in Hua Country have already begun to affect its Martial Arts industry, and this is precisely why Dana White values him so highly.

Tencent spends five hundred million US dollars every year to secure the exclusive broadcasting rights to the NBA in Hua Country, whereas the UFC can only sell its broadcasting rights there for ten million US dollars a year. Compared to the NBA, that’s a fiftyfold difference!

For Dana White, who has always been committed to making the UFC the world’s top sports event, this disparity is somewhat hard to accept. He can see the vast potential of the Martial Arts market in Hua Country, but the profits are just not rising. It’s like having a huge cake in front of you and only being able to eat it with a tiny spoon, little by little.

It’s frustrating and unsatisfying.

Previously, due to Hua Country female fighter Zhang Weili winning the UFC championship and then successfully defending it, the attention of Hua Country viewers towards the UFC significantly increased. However, it still wasn’t enough. Dana White hoped that a male fighter from Hua Country could also take up the mantle, as in competitive Martial Arts, male fighters naturally tend to garner more favor and adoration from the audience.

Wu Li’s emergence gave Dana White hope. In every aspect, Wu Li perfectly met his criteria. With proper management, increasing the UFC’s revenue in Hua Country several times over would be entirely feasible!

"Li, your strength, appearance, and the topics surrounding you all suit the UFC very well. I hope you can go further here, and I believe you can do it!"

"In fact, you should know that within the entire Martial Arts Circle of Hua Country, there aren’t many who can really stand out, even more so in the UFC. No male fighters have yet made it into the top fifteen. As long as you achieve results, you will undoubtedly be the number one figure in the Martial Arts World of Hua Country!"

"With your weight, you are just right for the Lightweight class, and you would also be competitive in the Middleweight class. Even if you cut weight, you would definitely possess an absolute advantage in the Featherweight class! That would make you the king across three weight classes!"

"Li, think about such a future. I have high hopes for you!"