Chapter 152
TL: KSD
A celebrity dating becomes a target of criticism.
To put it nicely, it’s because they are loved by everyone, so jealousy from everyone follows. To put it bluntly, it’s because they are seen as pseudo-romantic partners.
A large portion of the emotions fans dedicate to celebrities is composed of love. Even if it’s not love but admiration, underlying that feeling is the expectation for the idol to maintain a sense of ‘professionalism’.
Thus, a celebrity’s dating rumor is a business disaster, and the exposure of a dating rumor (without prior consultation) can be considered an attack on the company.
For this reason, entertainment agencies manage risks by controlling journalists through appropriate bribes, connections, and alcohol. The larger the company grows, the closer this becomes to a system.
In the case of Baekhak Entertainment, the department responsible for this task was the PR team.
And the PR team leader was swearing in the office for the first time in a while.
“Aren’t they fucking crazy? This?”