Chapter 1050 - Chapter 1050 Chapter 1006 The Features of the Hongjiang River
Chapter 1050: Chapter 1006: The Features of the Hongjiang River Chapter 1050: Chapter 1006: The Features of the Hongjiang River As Nie Zhenbang’s voice trailed off, not only did Wen Baogui’s heart stir, but even Li Laibao beside him felt a shift. Looking around at the entrance of the Hongjiang River area, the setting was squarely defined, on it, high-definition spray paintings sketched the various beautiful scenes of Hongjiang Province. The artistic font boldly declared “Great Beauty Hongjiang,” and following these prominent characters was a dash, succeeded by the words “Hongjiang Welcomes You.”
Upon hearing these words, Wen Baogui furrowed his brows, understanding the implication of Nie Zhenbang’s comments.
“Too ordinary” meant lacking uniqueness. Without uniqueness, it couldn’t stand out, failing to showcase the value of Hongjiang.
Li Laibao, however, was somewhat puzzled. Such a pattern was basically the most common approach seen at travel expos; aside from a few remote provinces, such as Caoyuan Province, Xueyu Province, and the ethnic minority-rich Xibei Autonomous Region which used booths with strong ethnic characteristics, other provinces followed the conventional format.
At this moment, Nie Zhenbang was dissatisfied, making Li Laibao curious about what exactly Nie Zhenbang wanted to achieve.
However, since he was neither an official nor a local of Hongjiang, standing on the side made him feel somewhat embarrassed. He said with a sheepish smile, “Secretary Nie, you go ahead with your work; I’ll go have a look over there.”
Li Laibao found an excuse to leave, mainly to bypass the awkwardness. In reality, he didn’t go far. At this moment, Li Laibao too was somewhat intrigued. Everyone said that Nie Zhenbang was a master in the domestic economic construction sector, an expert. As the saying goes, seeing is believing. Li Laibao wanted to see just how impressive Nie Zhenbang was.
Once Li Laibao had left, Wen Baogui showed no sign of embarrassment. Those who weren’t familiar with Nie Zhenbang might think he was simply nitpicking, but having gotten to know Nie Zhenbang over time–not fully, but to a degree of nine out of ten–Wen Baogui understood there was a reason behind Nie Zhenbang’s words.
Wen Baogui then said with a chuckle, “Secretary, if we make changes now, don’t you think it might be too late?”
Nie Zhenbang pondered for a moment before slowly responding, “The booth is the first image presented; it relates to the initial impression every visiting merchant will have upon seeing the Hongjiang booth, which is of utmost importance.”
Nie Zhenbang spoke at length, starting with the significance of the Hongjiang booth and elucidated the reasons behind it. He continued, “However, what I’m seeing is a standard, featureless Hongjiang. Frankly, if I wasn’t from Hongjiang, I’d frankly have little interest in this type of booth, even if I took a look at it. Likely, after having seen it, I’d just smile and move on.”
These candid words made the faces of many nearby leaders and officials go pale, especially those who were specifically responsible for the booth’s layout and design. The entire dismissal of their work by Secretary Nie was tantamount to negating their achievements.
Nie Zhenbang didn’t care about that and continued, “Firstly, regarding the booth layout, I personally believe we should approach it from two perspectives: one is Hongjiang’s natural scenery, and the other is Hongjiang’s cultural tradition.
“In this aspect, I think we can be bolder. The design of the gate tower can also be more abstract, more artistic. For example, starting from the gate tower column on the left, we could consider using Red Flags in an overlapping manner using an abstract concept. Transform these fluttering Red Flags into an abstract representation of the gateway to Hongjiang, extending upwards. In the middle part, some green vegetation could be used to embellish it, to represent Hongjiang’s lush tourism resources and scenery. On the right, the ending gate tower column could use the slogan ‘Great Beauty Hongjiang’ as the finale. This would better highlight the characteristics of Hongjiang and leave a deeper impression in the minds of the merchants.”
At the fall of Nie Zhenbang’s voice, the surrounding audience, including Wen Baogui, the leaders and staff of the Hongjiang Travel Expo preparation team, and even the host’s representatives, were all left dumbfounded, in utter silence.
At that moment, everyone had only one thought in mind: How did Secretary Nie come up with such innovative and brilliant ideas?
Li Laibao, who had not missed a single word of this conversation, listened intently, the regard in which he saw Nie Zhenbang had changed. Indeed, his reputation was well-deserved. This approach kept the promotional intent the same but would yield a completely different effect. Such a transformation would remove the stiffness, highlighting the leisurely and casual aspect of tourism, drawing much more attention from many merchants.
At that very moment, if it weren’t for the fact that Li Laibao was not in charge of the Chunan Province’s booth, he would have even wanted to ask Nie Zhenbang for some advice for Chunan’s booth. It was foreseeable that at this Travel Expo, the biggest winner, the brightest pearl, would undoubtedly be Hongjiang Province, because Hongjiang had an extraordinary leader.
There was a pause, and Wen Baogui started speaking with some difficulty, “Secretary Nie, it’s already past midnight, and with the exhibition opening at eight tomorrow morning, there are only a little over seven hours left. Is there enough time?”
As soon as his voice fell, Li Laibao stepped forward with a smile and said, “Governor Wen, you can rest assured on this point. The Travel Expo Committee has taken all situations into account and has specifically arranged a professional design and installation team. As long as we come up with the creative ideas here, I guarantee that everything will be satisfactorily completed within three hours.”
The reason why Li Laibao came over at this time was an open secret among the Hongjiang Province officials. It was certain that Li Laibao must have stayed close by and wouldn’t go far. Moreover, Li Laibao must have heard these words. However, that didn’t matter, as long as they went through the motions. Nothing else was needed.
Nie Zhenbang nodded and decisively said, “Governor Li, since that’s the case, I’ll have to trouble you all. Work overtime and help us replace this archway.”
Right after he spoke, Li Laibao took out his phone and made a call. Three minutes later, he hung up, and in less than fifteen minutes, a dozen or so renovation workers rushed over. Led by the designer, they first got a clear understanding of Hongjiang Province’s specific requirements. Soon after, the designer produced a rendering on-site. Comparing the images, the new design was indeed much more innovative and perfect.
Quickly, the renovation workers started to transform the original archway. The rough shapes of a few banners gradually materialized.
Then, about an hour later, high-definition printed images were brought over. With the hard work of the renovation workers, the brand new archway was presented in front of everyone by around 2:15 AM.
Looking at the new archway, its elegance, unrestraint, and liveliness made everyone’s eyes shine. It had to be said that following Secretary Nie’s complete new concept, although only the archway of the entire Hongjiang booth was changed, the overall image and standard had indeed risen dramatically.
At this moment, Wen Bao Gui’s heart was also immensely shocked, and his look towards Nie Zhenbang had changed. He couldn’t help but admire Secretary Nie’s skills and capability. In terms of economic development, Wen Baogui was thoroughly convinced.
Next, led by Wen Baogui, Nie Zhenbang meticulously inspected the entire booth. Hongjiang has a total of ten Dizhou cities; aside from the provincial booth occupying 200 square meters, each of the other cities had 100 square meters each. The province’s tourism attractions and essence were perfectly integrated here.
Nie Zhenbang examined every aspect of the booth’s connections at each subdivision, in front of each city’s promotional material, as well as in the investment projects in the brochures.
Throughout the visit, Nie Zhenbang’s expression was very serious and solemn until the end, which is when Wen Baogui finally breathed a sigh of relief. The change to the archway had already caused immense pressure for Wen Baogui, and if Nie Zhenbang had found any issues with the interior arrangement of the booth, word getting out would make Wen Baogui seem incompetent.