Chapter 312
Chapter 312: Clickbait Headlines
Wei Yu glanced at the ever-changing expressions on the faces of the few veteran scholars and smiled somewhat wistfully.
"Gentlemen, you are all erudite and talented. To have your assistance in jointly planning the Newspaper Agency is indeed a fortunate thing, but unfortunately…"
Wei Yu shook his head as he spoke.
With a look of hesitation, the veteran scholars quickly picked up on the cue and asked what the regret was about.
"The problem is that the common people can't understand it!"
Wei Yu looked at them regretfully. "Your writings are excellent, truly excellent! But most common folks can't read a single big character. Even if we talk about the sages' truths or discuss the hardships of daily life, even if they can understand, would they be willing to stop and listen?"
"Discussing popular gossip, everyday matters like firewood, rice, oil, and salt resonates more with the common folks than intellectuals chatting about mountains, rivers, the sun, and moon."
Wei Yu turned to one of the old scholars, "Sir, you have served in office for many years and have surely seen more people than the salt I have eaten. Looking back, can you say that the common people are eager to listen to these so-called sages’ true intentions?"
