Chapter 456 The Love Potion Perfume 2
The results of this session would soon be shared online.
This innovative marketing strategy was devised by the CEO himself to keep viewers engaged and ensure the product launch garnered maximum exposure across various platforms.
Although the product was already well-known and well-received, he understood that the competition was fierce.
One rival had even scheduled their new product launch for the same day, enlisting four international celebrities as ambassadors to create a buzz.
Their intentions were transparent, and he knew he had to respond in kind.
But that wasn’t all; this same competitor had been targeting his company and even poached his head perfumer—someone he couldn’t afford to lose.
He was determined to make his product launch as successful as possible.
Initially, he hesitated to choose Hera as the female ambassador for his new product, as one of his subordinates had mentioned her involvement in a scandal with several men.
He didn’t need any further explanation to understand the implications of that.
But who would have thought that his eccentric daughter, who always loved to pretend to be poor while hustling with people online over some celebrity gossip, would turn out to be one of Hera’s fans? In fact, she was an officer in her fan club.
The moment his daughter learned that Hera would be the female ambassador for their brand, she was ecstatic.