The Master Descends the Mountain: My Destined CEO

Chapter 435: Public Opinion Soars Again



Because someone was fanning the flames behind the scenes, the situation online was escalating dramatically.

The story about the Xiao Family's true and fake young masters had even made headlines in a number of major news outlets.

When Xiao Ye heard the news, he immediately rushed to the company and summoned everyone from the Public Relations department for a meeting.

"I didn't hire you to sit around doing nothing. Any news that is detrimental to the Xiao Family must be dealt with and eliminated as quickly as possible."

"If I have to teach you how to do something like this, then your entire department can resign!"

The head of the PR department looked troubled. "President Xiao, it's not that we're unwilling to do it, but we simply can't keep up."

"This has blown up so much that we have no way of diverting public opinion."

"Besides, netizens these days are rebellious. If we keep deleting news that's unfavorable to the Xiao Family, it will just make them spontaneously drive up the topic's popularity."

"That would be even more detrimental to the Xiao Family's public image, and we'd be wasting money in the process."

Xiao Ye tapped his fingers on the desk. "I didn't come here to listen to you tell me how difficult this is!"

"Your job is to get things done for the company. Why else are you here? Whether you can do it well and whether you even tried are two completely different things."

"Now, tell me, what's your proposed solution?"

The PR department was at their wits' end over this, but they were the best PR talents in the Dragon Country. How could they not have a solution ready?

The truth was, they were deliberately slacking off because someone had paid them to.

"President Xiao, there are only two ways to effectively suppress this trend. The first is to issue a clarification, but given your status, a personal clarification would inevitably arouse more suspicion."

"The second is to find an even bigger news story to distract the public. If you think that's acceptable, President Xiao, I can have someone start looking for a story to buy."

"I heard there's a famous actor who not only has an illegitimate son but also a mistress…"

Xiao Ye raised a hand, cutting him off. "I need a real solution, not this kind of clumsy cover-up that will only draw more attention."

"As of today, you are suspended. Anyone else with ideas can speak up. Whoever has the best solution gets to be the new department head!"

The department head's face paled. "President Xiao?"

Xiao Ye looked at him coolly. "Out of respect for your many years of service to the Xiao Family Company, I'm giving you a chance to leave with a shred of dignity."

The department head lowered his head, not daring to speak again.

'I don't even have to think about it,' he thought. 'He must have found out what I did.'

Someone had approached him earlier, offering him one million to handle this matter passively.

He had agreed for the money.

Still, he wasn't too broken up about it. 'I'm a talented professional with years of experience,' he thought. 'Even if I leave the Xiao Family Company, I can find a job elsewhere.'

The time he would waste looking for a new job was a small price to pay for one million.

The department head left with his head bowed. Xiao Ye immediately gave an order, "Send a notice throughout the industry. Say he betrayed our trust and acted against the company for personal gain."

With that notice out, no company would hire the former department head.

They wouldn't want to pay to hire a traitor.

With Xiao Ye's command, the PR department sprang into action.

Soon, countless proposals were sent to the president's office.

Xiao Ye had his assistant review them, keeping the good ones to be tested.

The PR department's efforts were not in vain. In just one day, the online buzz about the matter died down considerably.

But just an hour later, public opinion exploded once again.

This time, it was even more intense than before!

Xiao Ye was so furious he laughed. "I was originally planning to show them some mercy, seeing as they're part of the Xiao Family's direct line."

"But since they're courting death, they can't blame me for being ruthless!"

He picked up his phone and contacted a subordinate. "I'm about to send you a list. I want all these people sent to the countryside!"

"I recall the Xiao Family has a farmstead that's currently under renovation. Have them live there."

"Provide them with basic food and shelter, but don't give them a single thing more!"

"They can leave when they've learned their lesson."

'Blindly suppressing them isn't always the best approach,' he thought.

Xiao Ye understood perfectly well that going too far could be as bad as not going far enough, so he added, "Those people being taken away… don't they have relatives still in the Xiao Family?"

"Tell those relatives that I can give them one last chance. Whether they can grasp it is up to them."

'For their own sakes, they'll be willing to see the error of their ways,' Xiao Ye believed.

'But from now on, they can forget about ever touching the core interests of the Xiao Family again.'

After giving his orders, Xiao Ye returned to the villa.

The moment he walked in, the butler came up to him. "Patriarch, Miss Lin… is not doing well. She fainted several times today. Not only that, but she also…"

"You don't need to report these things to me in the future. If something happens, you handle it."

The butler hesitated. "Patriarch, I understand, but I still think you should go see her."

Xiao Ye frowned. The butler was a very capable man; he wouldn't ask a second time unless he truly couldn't handle the situation.

That being the case, Xiao Ye decided to go take a look.

When Xiao Ye arrived outside the room, he was hit by an unpleasant smell before he even went in.

"What's going on?"

"Patriarch, please don't worry. It's been cleaned up. This is just a lingering odor."

Xiao Ye pushed the door open and entered.

The fake Lin Chuxing was sitting listlessly in a chair, her face deathly pale. She was much thinner than before.

No amount of makeup could hide her sickly appearance.

"Patriarch, Miss Lin has been staring into space frequently, much more often than before. And today… she was incontinent. She only came to her senses after we had cleaned her up, completely unaware of what had happened."

"You see… what I mean is, perhaps we should send her away to recuperate? I'm worried something will happen if she stays in the Xiao Family estate."

"Starting tomorrow, you'll keep an eye on her. If she goes out, have someone follow her. Follow her wherever she goes."

"Don't let her drive alone." Xiao Ye wasn't worried about her getting into a car accident; he was worried she might harm someone else.

The butler could only agree. "Yes, sir."

Back in the study, a subordinate sent word that the troublemakers had been forcibly sent to the countryside.

A few of them had put up a fight but were beaten into submission. Now they were too scared to even make a peep.

After this incident, they had indeed learned to behave.

Even the remaining members of the Xiao Family had started thinking about how to get their relatives back.

As for the true or fake young master, what did that matter compared to their own immediate interests!

By the time he had dealt with everything, it was late at night.

Xiao Ye rubbed his weary temples, washed up, and finally went to sleep.

The next day, he woke up later than usual.

It was the day he was scheduled to visit the sanatorium. He had planned to get ready and go, but his phone rang before he could even leave the house.

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