Chapter 419
The automotive industry is both labor- and technology-intensive, and it is such a crucial industry that it holds the top spot in global trade volume.
That is why every country nurtures its automotive industry as a key national industry.
Eunsung Motors rose to become a global automaker thanks to this government support, its monopoly on the domestic market, and its endless technological development.
It is an undeniable fact that the late Chairman Han Min-goo was a great executive. However, in his later years, he pushed Eunsung Motors into a crisis due to several missteps.
While Eunsung Motors was clinging to hydrogen cars and embroiled in the chaos of the PAS airbag recall, self-driving cars were being commercialized, and platoons of logistics trucks were running on the highways. Following that, unmanned taxis appeared, and a driverless bus is now in test operation in the heart of New York City.
Ironically, the advancement of technology resulted in a decline in sales. As people could conveniently use a car whenever needed, the necessity of owning one simply vanished.
Until now, the growth of emerging markets like China and India had propped up demand, but that has now reached its limit. Global car sales have already begun to show negative growth.
And now, everyone is engaged in a battle for survival.
I looked at Han Chan-young.