Chapter 307: Quality Control
Selling products could certainly help the platform generate revenue.
But Li Shen also understood that the reason users were flocking to the live streaming sessions was because the content genuinely helped their children learn.
If they focused solely on selling and neglected the educational aspect, it would be putting the cart before the horse.
While avoiding overt sales pitches might reduce short-term revenue, he knew that only by ensuring quality could they attract more users in the long run.
As long as the user base grew, the number of buyers would naturally increase. And since their product selection was reliable, those who made purchases voluntarily would likely buy again once they realized how useful the items were.
On top of that, since they were working directly with merchants, the online prices would always be slightly lower than those in physical stores.
Even without heavy promotion from streamers, the number of buyers would continue to grow.
So for this live streaming initiative, there were only two key points Li Shen needed to focus on.
First, the quality of the live streams. As long as the educational content was solid and genuinely helpful to students, it would continuously attract parents. Once Boring Short Video’s academic live streams expanded nationwide and became known to every parent, that would mark the platform’s breakout moment—at least in the field of educational streaming.