Chapter 102 - 99 Tone of Editing
Tencent Building, twenty-third floor
Wan Kai, dressed in a dark suit, was standing in front of the glass wall of his office, gazing at the city nightscape.
"Director Yang, thank you for your hard work."
"Mr. Wan, you’re too kind. This is simply my job, and haven’t you also been working without rest?"
Yang Xiaoyue smiled warmly, her bright eyes full of understanding.
Wan Kai also smiled. This program was of paramount importance to Tencent.
What the outside world saw was just a show, but within Tencent, this program marked the beginning of their internal "Big Entertainment" strategy.
That’s why Wan Kai had stayed up all night awaiting Yang Xiaoyue’s report.
In the past, film production companies controlled the market by turning stars into celebrities, creating popular films and dramas, and controlling theater chains—for example, the methods employed by "某达 Group."
However, operating theater chains carried enormous risks. First, you had to own physical cinemas, and second, you needed to invest in film and drama productions to boost stars’ popularity. "某达 Group" nearly failed at both.
Therefore, Tencent forged a new path, using its video platform in place of physical cinemas and replacing high-risk investments in dramas with star-making variety shows.